BORN IN AUSTRALIA. BUILT ON FIT.
THEODORE is a 100% Australian-owned menswear brand, born from years of knocking on doors across several countries to understand our customer firsthand. Driven by our patent-pending deep-learning technology and the experience of our master tailors, we exist to make it simple for men to buy high-quality clothes that fit right.
DESIGNED WITH PURPOSE. DESIGNED FOR YOUR LEGACY.
Our vision is to give our clients access to affordable luxury and to re-imagine the way men traditionally shop, by simplifying the customer experience with emerging technology. Every purchase is protected by our Perfect Fit Guarantee.
TWO NAMES, ONE HOUSE
THDR Australia Pty Ltd is the company; THEODORE is its menswear label. You will see both: THDR on the Pocket Tailor app, on your invoice and on the studio door in Redfern, and THEODORE on the garments themselves.
PRECISION, THEN THE HUMAN HAND
Computer-generated patterns and laser cutting minimise error; experienced tailors hand-finish every garment. Half-canvas suits with hand-pick stitching, functional buttonhole sleeves and reinforced construction. Shirts with split yokes, gusseted seams and double-fused collars.
THE WORLD'S GREAT FABRIC HOUSES
We work directly with Europe's leading fabric houses. Loro Piana, Vitale Barberis Canonico, Ariston, Marling & Evans, Dino Filarte, StylBiella and more, curating functional, fine, ethically sustainable cloth for every occasion.
EXPERIENCE THE FIT
Every order is protected by our Perfect Fit Guarantee, if the fit isn't right, we remake it free of charge.